What is a marketing funnel?
What is a marketing funnel? A marketing funnel is an advanced marketing strategy that uses different tactics depending on which […]
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B2B Lead Generation
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What is lead nurturing and why is it so important?
Just because you’ve managed to generate a certain number of cold leads or prospects doesn’t automatically mean you’ve won. Your potential
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B2B and B2C marketing are profound
And how does it differ from B2C? B2C and B2B marketing have perhaps only one thing in common, and that
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The 4 things to consider when hiring an influencer
Influencer marketing can be a highly effective way to reach a wider audience and increase brand awareness. But it’s important to
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Influencer relationship management: What it is and best practices
To get the most out of your influencer marketing campaigns, it’s important to develop a good relationship with your influencers. The
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Why is it so important to perform a fake follower analysis?
Conducting a fake follower analysis is an essential step in the influencer research phase. It helps you determine whether an
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How to find influencers to promote your e-commerce business
Working with influencers can be a great way to promote your ecommerce product or brand. But that doesn’t mean that
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advantage of social networks
Make sure you launch your affiliate marketing campaign with influencers on platforms where your target audience is . Also, make sure to tailor
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What is influencer affiliate marketing?
Influencer affiliate marketing is an effective way to promote your brand on social media. It can help you connect with a
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How to measure the impact of collaborations with micro-influencers on e-commerce sales
A collaboration with micro-influencers can be a great way to reach new audiences and attract customers to your brand . However, because
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The Power of Branding: How to Measure and Amplify Its Impact
Brand advocacy often builds much more credibility and authenticity than a traditional marketing campaign. An effective campaign can increase brand visibility ,
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What are influencer collaborations?
Collaborating with influencers on social media is the most common way toinfluencer marketingBasically, it involves a company or agency collaborating with